For two months, DraftKings boasted an integrated sportsbook and casino app in Pennsylvania. Now, the rising online gaming power has cut the tie.
The company launched its standalone DraftKings Casino PA app on Tuesday, less than a month after debuting the product in New Jersey.
Such a move was expected from DraftKings, which has swiftly expanded its reach and portfolio over the past few weeks.
DraftKings Casino goes live in PA
Toward the end of April, the Pennsylvania Gaming Control Board approved a soft launch of the DraftKings Casino games embedded within the operator’s online sportsbook. A few weeks later, the operator rolled out its standalone NJ online casino app.
And now, as a press release noted:
“iGaming fans in Pennsylvania will now have the opportunity to experience a more holistic product suite and dynamic gaming experience in a DraftKings-created Casino app. Like in New Jersey, the app features new games only found on DraftKings, plus revamped classics, including Blackjack and Roulette.”
The product offers popular slot and table games as well as games developed from third-party operators such as International Gaming Technology.
In a tease, DraftKings also mentioned that PA online casino players will soon have access to live-dealer games and that it will make its products available in additional states where regulations allow.
DraftKings follows FanDuel in online casino space
It should come as no shock that the two longstanding rivals in the daily fantasy sports space appear to use each other like pace cars.
Both DraftKings and FanDuel have taken over the sports betting world in New Jersey and, seemingly in step with one another, expanded their reaches to other states. When DraftKings launched its standalone online casino in New Jersey, FanDuel did the same in Pennsylvania.
With integrated apps, online casinos from DraftKings and FanDuel have flourished in PA. Certainly that stems from brand recognition and loyalty, which the two companies have built through aggressive marketing, among other factors.
They conquered DFS. They’re attempting to do the same with sports betting. And now they’re attacking the online casino world.